WhatsApp API pricing

WhatsApp API pricing in Indonesia: Business API cost per message

What Meta charges a business for each WhatsApp message delivered to a phone number in Indonesia, by message type, with the cost of 1,000 messages and two example monthly bills. Rates as published by Meta, effective 1 October 2026.

WhatsApp API rates for Indonesia

Meta prices each delivered message by its category and by the country of the customer's phone number. These are the list rates for numbers in Indonesia, in US dollars. Messages your customers send to you are never charged.

Message typePer messagePer 1,000 messagesUsed for
Marketing$0.0411$41.10Offers, new products, cart reminders
Utility$0.025$25.00Order confirmations, delivery updates
Authentication$0.025$25.00One-time passcodes
Authentication (international)$0.136$136.00Passcodes sent by businesses based outside the country
Service$0.025$25.00Replies in the 24-hour window, after 1,000 free a month

What a month of WhatsApp messages costs in Indonesia

Two typical shops sending to customers in Indonesia, at Meta's list rates for one business number:

Messages a monthSmall shopGrowing brand
Marketing2,000 → $82.2020,000 → $822.00
Utility1,500 → $37.508,000 → $200.00
Authentication0 → $0.002,000 → $50.00
Service2,500 (1,500 charged) → $37.5010,000 (9,000 charged) → $225.00
Total to Meta$157.20$1,297.00

These are Meta's charges only. The provider you send through, such as Karobar, charges its own plan on top. Your own volumes: WhatsApp API pricing calculator.

How Indonesia compares

A marketing message to Indonesia costs $0.0411. 13 of Meta's 47 markets charge less for marketing, and 33 charge more. In Indonesia a marketing message costs about 2 times as much as a utility message, so keeping order updates free of offers keeps them on the cheaper rate.

MarketMarketingUtilityService
Indonesia$0.0411$0.025$0.025
Malaysia$0.086$0.014$0.014
India$0.0118$0.0014$0.0014
Singapore$0.0732$0.016$0.016

What is free on WhatsApp in Indonesia

  • Every message your customers send you.
  • The first 1,000 service messages each month for each business phone number. Unused free messages do not carry over.
  • Every message in a chat that started from a click-to-WhatsApp ad, while Meta's free entry point window is open.

Common questions

How much does WhatsApp Business API cost per message in Indonesia?

At Meta's list rates effective 1 October 2026: $0.0411 for a marketing message, $0.025 for a utility message and $0.025 for an authentication message to a number in Indonesia. Service replies cost $0.025 each after the first 1,000 free a month.

How much do 1,000 WhatsApp marketing messages cost in Indonesia?

$41.10 in Meta charges, if all 1,000 are delivered.

Is the WhatsApp Business API free in Indonesia?

Not entirely. Receiving messages is free, and so are the first 1,000 service replies each month and chats started from click-to-WhatsApp ads. Marketing, utility and authentication templates are charged per delivered message.

WhatsApp API pricing in other countries

Source: Meta, WhatsApp Business Platform pricing, rates effective 1 October 2026. Meta changes its rate card from time to time; check the source before you budget.

Send and answer WhatsApp messages from one inbox

Karobar connects your WhatsApp Business number through the official API, puts the chats in one inbox with Instagram, Messenger and TikTok, and shows the time left in each 24-hour window. See Karobar for WhatsApp.

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