Help center · Connect your channels

Connect TikTok and TikTok Ads

Connect your TikTok business profile, your TikTok Ads Manager account, or both.

Updated

TikTok connects to Karobar in two separate parts: your TikTok business profile, and TikTok Ads Manager. Connect the one you need, or both. What TikTok allows in business messages is explained in TikTok DMs for business.

Connect your TikTok business profile

You need a TikTok Business account. You can switch a personal account to a business account in the TikTok app's settings.

  1. In Karobar, open Settings → Channels and choose TikTok Business Center.
  2. Pick TikTok Business Profile and click Connect.
  3. Log in to TikTok, select the profile, and allow the permissions Karobar asks for.
  4. The profile appears under your connected channels.

This brings in TikTok messages, comments, posting from Social Content, and profile insights. Audience details appear once the profile has at least 100 followers.

Connect TikTok Ads Manager

  1. In Settings → Channels, choose TikTok Business Center again.
  2. Pick TikTok Ad Account and click Connect.
  3. Log in with the account that has access to TikTok Ads Manager and choose the ad accounts.
  4. Ad results appear in Insights → Ad Insights, and entries from TikTok lead forms arrive in the Sales Desk.

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FAQ

Questions? Answers.

Any other questions? Ask support.

TikTok keeps business profiles and Ads Manager separate, each with its own login and permissions. Connect the profile for messages, comments and posts, and Ads Manager for ad results.

Check that the profile still shows as connected in Settings → Channels. TikTok also limits who can message a business; see the common reasons in [TikTok DMs for business](/guides/tiktok-dms-for-business).

More help: Connect your channels