Four reports, five platforms, one place
Overview, Profile Performance, Post Performance and Audience Insights: organic data from Facebook, Instagram, TikTok, YouTube and Snapchat in one dashboard, compared with the prior period.
48.2K
Total Followers
+6.1%
312K
Total Reach
+34%
19.4K
Engagements
+12%
86.1K
Video Views
4,120
Link Clicks
1,860
Profile Views
Reach split
Organic 214K · Paid 98K
WhatsApp
Instagram
TikTok
Messenger
Facebook
Meta Ads
Snapchat Ads
YouTube
Google My BusinessFour reports, one dashboard
Channel coverage
Which report, on which platform
Each platform has its own metrics. Where a platform gives no data, we show none.
| Capability | TikTok | YouTube | Snapchat | ||
|---|---|---|---|---|---|
| Overview9 core metrics, prior period compare | |||||
| Profile Performance18 metrics on TikTok, 6 on the rest | |||||
| Post PerformanceTop reach, top engagement, format mix | |||||
| Audience: country & city | |||||
| Audience: gender & ageInstagram is the most complete | |||||
| Paid vs organic splitOn reach, impressions and video views |
TikTok audience data needs a Business profile with 100+ followers. Facebook deprecated gender and age demographics in November 2025. Snapchat provides stored profile metrics, not post or audience reports.
How it runs
A typical day with Business insights
Connect
Link business profiles from Settings
Pick
Pick the platform and profiles
Range
7 to 90 days, with prior-period comparison on
Read
Four reports, from overview to audience
Act
Focus on what's working
A day with Karobar (example)
At month end you need to know which channel is actually working. Overview showed reach up 34%, Profile Performance showed 1,240 clicks on the TikTok bio link, and budget shifted there.
Built around it
How Business insights fits with the rest of Karobar
No feature is a separate tool. Each one connects to the rest of your work in a single workspace.
Facebook, Instagram, TikTok, YouTube and Snapchat: organic data from five platforms in one dashboard.
On Meta, reach, impressions and video views are split into paid and organic.
TikTok Profile Performance is the most detailed: 18 metrics, including bio link and phone clicks.
Ads reporting: Meta, TikTok and Snapchat in one dashboard
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Plan your posts and publish
Schedule from a social content calendar and keep your presence consistent with multi-platform po…
Business Insights shows organic performance: followers, reach, posts and audience. Ad Insights is a separate module for paid spend and ROAS.
Facebook Pages, Instagram, TikTok, YouTube and Snapchat. Each platform's metric set differs slightly, and TikTok is the most detailed in Profile Performance.
No. This module shows organic data from social platforms only. Orders are in Sales Desk and reply times are in the Unified Inbox.
7, 14, 30, 60 or 90 days. Defaults to 30, and "compare vs prior period" stays on by default.
Instagram gives the fullest data: gender, age, country and city. TikTok needs a Business profile with 100+ followers. YouTube gives countries only, and Snapchat has no audience report.
Keep going
More features that work with Business insights
Ready when you are
Business insights and everything else, in one plan.
Individual plan $20/mo — billed $20.
- Every channel in one workspace
- AI drafts from your own catalogue
- One inbox for every channel
7 days free. No card needed.