--- title: "Free WhatsApp Message Templates with Examples | Karobar" url: https://karobar.io/templates/whatsapp-message-templates language: en description: "WhatsApp message templates for order updates, COD confirmations, shipping, payments and offers, with the right category, placeholders and sample values." --- Free templates # WhatsApp message templates: free examples for every order stage Ready-to-submit WhatsApp message templates for order confirmations, cash-on-delivery checks, shipping updates, payment reminders and offers, each with its category, placeholders and sample values. Copy one, change the wording to fit your shop, and send it to Meta for approval. ## Order received Utility order_received Hi {{1}}, thank you for your order {{2}}! We have received it and will confirm the details shortly. Total: {{3}}. **Samples:** {{1}} Ayesha · {{2}} #1042 · {{3}} Rs 3,600 Copy text ## Confirm a cash-on-delivery order Utility cod_order_confirm Hi {{1}}, please confirm your order {{2}} for {{3}}, to be paid in cash on delivery to: {{4}}. Reply YES to confirm or NO to cancel. **Samples:** {{1}} Ayesha · {{2}} #1042 · {{3}} Rs 3,600 · {{4}} House 12, Street 4, DHA Lahore **Buttons:** Quick replies: YES, NO Confirming before you ship is the cheapest way to cut refused parcels. Copy text ## Order confirmed Utility order_confirmed Thanks {{1}}, your order {{2}} is confirmed. We will pack it today and send you the tracking number as soon as it ships. **Samples:** {{1}} Ayesha · {{2}} #1042 Copy text ## Order shipped with tracking Utility order_shipped Good news {{1}}! Your order {{2}} is on its way with {{3}}. Tracking number: {{4}}. Expected delivery in {{5}} working days. **Samples:** {{1}} Ayesha · {{2}} #1042 · {{3}} TCS · {{4}} 7845123690 · {{5}} 2 to 4 **Buttons:** Call to action: Track parcel (link) Copy text ## Out for delivery Utility out_for_delivery Hi {{1}}, your order {{2}} is out for delivery today. Please keep {{3}} ready and your phone nearby for the rider. **Samples:** {{1}} Ayesha · {{2}} #1042 · {{3}} Rs 3,600 Copy text ## Delivery attempt missed Utility delivery_attempt_missed Hi {{1}}, the courier could not deliver your order {{2}} today. Reply with a good time and we will arrange the next attempt. **Samples:** {{1}} Ayesha · {{2}} #1042 Copy text ## Delivered Utility order_delivered Hi {{1}}, your order {{2}} has been delivered. If anything is not right, reply here and we will sort it out. **Samples:** {{1}} Ayesha · {{2}} #1042 Copy text ## Payment reminder Utility payment_reminder Hi {{1}}, a friendly reminder that payment of {{2}} for order {{3}} is due on {{4}}. Reply here if you have any questions. **Samples:** {{1}} Ahmed · {{2}} Rs 12,000 · {{3}} #2088 · {{4}} 20 November Copy text ## Payment received Utility payment_received Thank you {{1}}, we have received your payment of {{2}} for order {{3}}. **Samples:** {{1}} Ahmed · {{2}} Rs 12,000 · {{3}} #2088 Copy text ## Return or exchange update Utility return_update Hi {{1}}, we have received your return for order {{2}}. Your {{3}} will be processed within {{4}} working days. **Samples:** {{1}} Sara · {{2}} #1188 · {{3}} exchange · {{4}} 3 Copy text ## Reply after the 24-hour window Utility follow_up_on_request Hi {{1}}, we have an update on the question you asked about {{2}}. Reply to this message to continue the chat. **Samples:** {{1}} Sara · {{2}} the size of the black abaya Use it to answer a question the customer asked after the window closed. Keep anything promotional out, or Meta treats it as marketing. Copy text ## Back in stock Marketing back_in_stock Hi {{1}}, good news: the {{2}} you asked about is back in stock. Reply ORDER and we will reserve one for you. **Samples:** {{1}} Ayesha · {{2}} navy embroidered suit **Buttons:** Quick reply: ORDER Copy text ## Abandoned cart reminder Marketing cart_reminder Hi {{1}}, you left {{2}} in your cart. Shall we complete the order for you? Reply YES and we will confirm it. **Samples:** {{1}} Ali · {{2}} the leather wallet **Buttons:** Quick replies: YES, Not now Copy text ## Sale announcement Marketing sale_announcement Hi {{1}}! Our {{2}} starts today: {{3}} off selected items until {{4}}. Reply STOP to stop receiving offers. **Samples:** {{1}} Ayesha · {{2}} Eid sale · {{3}} 30% · {{4}} Sunday **Buttons:** Call to action: Shop now (link) Copy text ## New arrivals Marketing new_arrivals Hi {{1}}, the new {{2}} collection has just arrived. Tap below to see it before it sells out. Reply STOP to opt out. **Samples:** {{1}} Ayesha · {{2}} winter **Buttons:** Call to action: See collection (link) Copy text ## Feedback request Marketing feedback_request Hi {{1}}, how did you like your {{2}}? Reply with a number from 1 to 5. Your feedback helps us improve. **Samples:** {{1}} Sara · {{2}} new abaya Meta says a general feedback request is not approved as utility, so submit it as marketing. Copy text ## Utility or marketing: pick the honest category Every WhatsApp template has a category, and it decides how the template is reviewed and charged. Meta's [template categorization rules](https://developers.facebook.com/documentation/business-messaging/whatsapp/templates/template-categorization) say a template is **utility** only when it has no promotional intent and is about something the customer asked for or needs, such as an order update. A template that mixes an update with an offer, or whose purpose is unclear, is marketing. General feedback requests are not approved as utility, and Meta regularly re-checks approved templates and moves those in the wrong category. ## How to use these templates - Copy the text and change the wording to sound like your shop. Keep the placeholders such as {{1}} where details change. - Give Meta realistic sample values for every placeholder; the samples shown on each card are a good start. - Keep marketing templates short and include a way to opt out, such as "Reply STOP". - Submit utility templates with no offers in them, or they will be treated as marketing. - Create templates a few days before you need them; they cannot be sent until Meta approves them. ## When you need a template at all Inside the 24-hour customer service window you can reply freely. Templates are for starting a conversation, such as a broadcast or a shipping update, and for replying after the window has closed. The details are in [WhatsApp auto replies and the 24-hour window](https://karobar.io/guides/whatsapp-auto-reply-24-hour-window), and sending templates to many customers at once is covered in [WhatsApp broadcasts and templates](https://karobar.io/guides/whatsapp-broadcast-campaigns). Want to see how bold prices and lists will look? Paste the text into the free [WhatsApp text formatter](https://karobar.io/tools/whatsapp-text-formatter). ## Sources 1. [Meta for Developers: Template categorization](https://developers.facebook.com/documentation/business-messaging/whatsapp/templates/template-categorization) (checked 2026-10-15) ## Create, approve and send templates in one place In Karobar you write a template, send it to Meta for review, and use it in broadcasts, order updates and chats whose 24-hour window has closed. See [Create a WhatsApp message template](https://karobar.io/help/create-a-whatsapp-template). [Start free trial](https://karobar.io/login?trial=1&login=1)