--- title: "Social Media Analytics for 7 Networks in One Place | Karobar" url: https://karobar.io/features/insights language: en description: "Followers, reach, engagement and post results from Facebook, Instagram, TikTok, YouTube, LinkedIn, Google Business and Snapchat, against the period before." --- # Social media analytics and ads reporting, in one place Reach. Followers. Engagement. ROAS. Connect your pages and ad accounts once. Insights puts followers, reach, posts and audience from seven networks side by side, and your Meta, TikTok and Snapchat ads in one table. Every number is compared with the period before, and none of it uses AI credits. Start free trial7 days free. No card needed. 01Overview ## Every network, side by side. Facebook, Instagram, TikTok, YouTube, LinkedIn, Google Business and Snapchat: organic results from seven networks in one dashboard. - **The numbers that matter**Followers, reach, engagements, impressions, video views and clicks, all in one place, compared with the prior period. On Meta, paid and organic are shown separately. - **Against the period before**7, 14, 30, 60 or 90 days. The default is 30 days, compared with the period before. - **Which channel worked**At the end of the month you want to know which channel actually worked. Overview shows reach up 34%, profile performance shows 1,240 TikTok bio link clicks, and you plan next month around it. - **Profile performance, network by network**TikTok gives 18 metrics, including bio link clicks, phone clicks, email clicks and net followers. 6 on Facebook, Instagram and Snapchat. - **Google Business**Average rating, how the stars are distributed, how many reviews came in this period, and the search terms that put your listing in front of people, all in Business Insights. - **LinkedIn**Page followers and where they work, page views, and the reach and engagement of your posts. For your profile: followers and how your posts did over the last 30 days. 02Posts ## Posts worth making more of. Top reach, top engagement and format mix. Reach, impressions and engagement rate per post, plus watch time on TikTok. - **Best first**Sort by reach, engagements, video views or date, and show only posts, Reels or Stories. - **Open the post**Open a post for its numbers, or view it on the network, where your customers saw it. - **Paid and organic apart**On Meta, reach, impressions and video views are shown separately for paid and organic. - **[Make the next one](https://karobar.io/features/social-content)**Once a post is live, its reach and interactions show next to the plan, per account. Reuse a post that worked as the start of a new one. 03Audience ## Who follows you, and where. A gender and age breakdown, plus ranked lists by country and city. Instagram gives the fullest data. - **Growth on every network**Your followers on every network on one chart, with each account’s count and how much it grew. - **Follows and unfollows**For your Facebook Page: new follows, unfollows and net growth, day by day. - **TikTok, from 100 followers**TikTok shares its audience once your business profile has at least 100 followers. - **YouTube shares countries**YouTube shares where your viewers are, not their age or gender, so Insights shows what YouTube provides. 04Ads ## See what your ads earn. Ads reporting for Meta, TikTok and Snapchat in one place: spend, ROAS and results for every campaign, ad set and ad, with up to 12 months of history and the creatives behind them. - **Every ad account in one table**Meta, TikTok and Snapchat ad accounts in one table, from the account down to a single ad, without opening three ads managers. - **A year of history, not just this week**Bring in up to 12 months of history when you connect, so you can compare this month with last year, not just last week. - **[Every creative and how it did](https://karobar.io/features/karobar-ai#creative-library)**The Creative Library shows every image and video ad with its results, and Karobar AI Vision explains what the winners have in common. - **The columns you know**Results and cost per result, amount spent, impressions, reach, frequency, link clicks and click-through rate, cost per click, CPM, purchase value and ROAS, budget, objective and last delivery. - **Never quietly low**New days arrive every hour by themselves. If some days in your range are missing, Karobar says so and offers Sync missing days. - **Shown and audited, never changed**Karobar shows and audits your ads. Editing, pausing and creating ads is done in each network’s ads manager. 05Reports ## Reports you schedule and share. Take the numbers with you. Download any Insights report as a file, or have a report built from your own data emailed every week or month, and share it with a link. - **Export any report**Download Overview, Profile, Post or Audience as a CSV, Excel or PDF file, for the dates and accounts you picked. - **Have it emailed**In Reports, schedule Page performance or Ad account audit weekly or monthly, on the day and time you choose. Karobar builds it again for the period just ended and emails it. Each run uses AI credits. - **Share a link**Share & copy link gives anyone a read-only link, in light or dark. People outside your team get the share link by email. - **[Karobar AI explains them](https://karobar.io/features/karobar-ai#reports)**The numbers live here; Karobar AI explains them. Every report it builds uses AI credits, about 1.7 for a Standard one, even when it is all numbers. **Works with**[Post Everywhere](https://karobar.io/features/social-content)[Karobar AI](https://karobar.io/features/karobar-ai)[Reputation](https://karobar.io/features/reputation-management) Networks ## What each network shares. Each platform has its own metrics. Where a platform gives no data, we show none. | | Facebook | Instagram | TikTok | YouTube | LinkedIn | Google | Snapchat | | --- | --- | --- | --- | --- | --- | --- | --- | | **Overview**9 core metrics, prior period compare | Yes | Yes | Yes | Yes | Yes | Yes | Yes | | **Profile Performance** | Yes | Yes | Yes | Yes | Yes | Yes | Yes | | **Post Performance**Top reach, top engagement, format mix | Yes | Yes | Yes | Yes | Yes | No | No | | **Audience: country & city** | Yes | Yes | Yes | Yes | No | No | No | | **Audience: gender & age**Instagram is the most complete | No | Yes | Yes | No | No | No | No | | **Where followers work**Industry, job function, seniority and company size | No | No | No | No | Yes | No | No | | **Paid vs organic split**On reach, impressions and video views | Yes | Yes | No | No | No | No | No | | **Reviews and search keywords**Rating, stars and the searches that found you | No | No | No | No | No | Yes | No | | **Ad results**Campaigns, ad sets and ads, up to 12 months back | Yes | Yes | Yes | No | No | No | Yes | Good to know ## Before you connect. 1. 01**Ads from three networks**Ad results come from Meta, TikTok and Snapchat ad accounts. YouTube, LinkedIn and Google Business show their organic numbers. 2. 02**The right kind of account**TikTok needs a Business profile, and YouTube needs analytics access when you connect it. 3. 03**Older days fill in by themselves**Right after you connect, older days are still coming in. The charts fill in by themselves. 4. 04**Meta can end yesterday**Instagram and Facebook numbers may end yesterday while Meta finalizes today’s. 5. 05**LinkedIn runs two days behind**LinkedIn reports new followers two days late, and its page numbers update once a day. 6. 06**Ad reach over a whole period**Meta counts each person once across the whole period, so ad reach is shown for the last 7, 14 and 30 days. Questions ## About Insights. Which networks are included? Facebook Pages, Instagram, TikTok, YouTube, LinkedIn (company pages and your profile), Google Business Profile and Snapchat. Each network shares a slightly different set of numbers. Which ad accounts can I see? Meta (Facebook and Instagram ads), TikTok and Snapchat ad accounts, from the account down to a single ad, with up to 12 months of history. What is the difference between Business Insights and Ad Insights? Business Insights shows organic results: followers, reach, posts and audience. Ad Insights shows paid spend and return. Can I change my ads from Karobar? No. Karobar shows and audits your ads. Editing, pausing and creating ads is done in each network's ads manager. Does Insights use AI credits? Not for the numbers: Insights shows what each network reports, and only AI work uses credits. Asking Karobar AI to explain them does, and so does every report built in Reports, about 1.7 credits for a Standard one. Details: [/features/karobar-ai](https://karobar.io/features/karobar-ai). Which date ranges can I see? 7, 14, 30, 60 or 90 days. The default is 30 days, compared with the period before. Is audience data available everywhere? Instagram shares the most: gender, age, country and city. TikTok needs at least 100 followers on a business profile. YouTube shares countries only, and Snapchat has no audience report. Are orders and inbox numbers here too? Not in this report. Orders live in the Sales Desk, and the ready-made reports cover sales, COD returns, profit, stock, leads, inbox and team. Why do the totals look low? Some days in the range may not have synced yet. Karobar shows a notice with Sync missing days when that happens. Guides ## Read more. - **[Facebook ads reporting: the metrics that matter and a monthly report](https://karobar.io/guides/facebook-ads-reporting)**Which numbers to report for each goal, and a one-page monthly report. - **[The best time to post on Instagram in 2026, and how to find your own](https://karobar.io/guides/best-time-to-post-on-instagram)**The latest large study, what it means for your market, and a four-week test. - **[LinkedIn page analytics, explained for small businesses](https://karobar.io/guides/linkedin-page-analytics)**What each LinkedIn Page metric means, the delays, and the numbers worth watching.